34. rethink how you make an animation reel

I am finally getting connected with the animation community, thank GOD. I met with artist gbpooky who is making effects for kids show. I learned the animation industry is a lot more like a restaurant or factory where they really need to hire people to do the job.


Then I attended a reel viewing, 13 animators submitted their reels and got feedback from three professionals.


Here are highlights:


  • Show your love for animation! That’s a breath of fresh air.
  • Squint at it - if you used contrast (in timing and ideas) it will still work.
  • Start your reel with your best work! Polish it
  • A reel can be very short and sweet
  • Show life and character!
  • Highlight dynamic timing and rhythm in your animation.
  • Don’t include music in your reel unless it’s an integral part of the animation, but do use sound effects to enhance the experience.
  • Keep your reel concise and to the point.
  • Your reel reveals your personality, skills, and loves
  • Highlight your skill: eg. emotional connection, comedy, acting, physicality, drawing etc
  • Ensure every frame demonstrates intention and execution.
  • Convey believable physics and expressions.
  • Focus on hitting two or three emotional beats
  • Take risks and make it stand out with bold animation
  • The person doing the hiring is so busy, you have seconds to impress them


All of this advice is great but it’s a bit overwhelming! The thing about a great reel is it looks easy.


With all this in mind, I see my current reel is polished but doesn’t show a love for animation. It’s unfocused. It has solid design but an animation reel should have more animation!

© Jeremy Nir
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